The Ikea catalog, one of the last of the big 'wish books', will be discontinued after the 2020 edition.
It not only sold Ikea products, it also sold the Ikea lifestyle to yuppies, in a way that the Sears catalog sold products to people during most of the 20th century. (I remember when the Sears Christmas catalog came out each year, my brothers and I would DEVOUR it for toy 'suggestions'.)
My sister and I had a lot of fun with the Sears catalog one year. We cut out the people, mounted them on cardboard and had paper dolls. We dressed them with clothes we cut from the catalog.